This is something I am very interested in. I've been through the Google certificate program but it is still a very new and expanding field of marketing. Focusing on long-tail keywords is a great SEO tactic. Long-tail keywords are keywords or keyphrases that are more specific – and usually longer – than more commonly used keywords. Long-tail keywords get less search traffic, but will usually have a higher conversion value, as they are more specific.
There are some software out there that can help get people to your website using such programs as
Long Tail Pro.
With Long Tail Pro, all it takes is a single seed keyword to get up to 400 long tail keywords within seconds.
Need to find keywords that meet your preferences fast?
No problem — just create filters based on your average CPC bid, search volume, rank value, and many more. Say goodbye to never-ending spreadsheets and simplify your keyword selection process!
Check Out What’s Working for Your Competitors
Sometimes, the best way to do keyword research is to let your competitors do all the work.
By switching to the Competitor Keywords mode, you start with a competitor’s page or domain URL and watch as Long Tail Pro dissects their keyword strategy. Compare the keyword suggestions using all the metrics that matter.
Skip the number crunching and get straight to keywords that are proven to work!
Get to Know Your Keywords More
Already got the keyword you need?
Be sure it leads to profitable results. Use Long Tail Pro to pull up keyword metrics in an instant and understand how well it’ll work for your campaign.
Up to 200 manual keyword entries can be done at a time — nothing to slow you down!
Ian Ransley DESIGN
Ian Ransley is a Bay Area Digital Artist, Graphic Designer and Illustrator who has designed some of the most popular large-scale sporting and corporate events in the world.